Capital One
Rewards & Travel Booking Experiences
Company: Capital One
Year: 2019-2022
Role: Principal Experience Designer
Team:
Travel Team, 2021-2022
Rewards Team, 2019-2021
Tools: Figma, Miro, Optimal Sort, UserTesting.com
Skills & Methods:
Product/UX Design
Strategy
User Reserach
Journey Mapping
Multi-channel
0-1 MVPs
Web
Mobile
iOS & Android
Travel
Loyalty
eCommerce
B2C
Overview
Summary
Travel booking and tools for cardholders. Capital One Travel is an online booking platform for eligible 40M+ credit cardholders that allows users to book flights, hotels, and car rentals. The platform offers tools and benefits to help users save money, earn rewards, and make informed decisions.
Key Projects
Rewards User Research & Interviews
Updating Rewards in Capital One App
Connecting multi-channel Reward & Travel flows
Mapping Travel Booking journey map.
Optimizing search, check out, and error reduction,
Planning, implementing, and synthesizing multiple usability and A/B testing
Partnered with Accessibility team to ensure proper adherence.
Projects
Rewards on Mobile: iOS & Android update
Adding a new section Benefits section to the Rewards mobile experience.
Travel Booking Portal (MVP): Research & UserTesting
Research & Discovery
Co-planning and conducting user interviews to kick off foundational research around the Delivery business.
Planning and facilitating future-state vision workshops
Travel Booking Portal (MVP): Optimizing flows
For Search, Booking, Trip management, and Checkout.